Ahrefs vs Appcues
Funding, tech stack, customers, and competitors compared
Ahrefs
Ahrefs is a bootstrapped SaaS marketing platform headquartered in Singapore that provides SEO, AI search visibility, content marketing, competitive intelligence, and social media tools to marketers globally. Founded in 2010, they serve agencies, enterprises, ecommerce brands, and SaaS companies, with adoption reported at 44% of Fortune 500 companies.
Appcues
Appcues is a no-code customer engagement and user onboarding platform purpose-built for SaaS companies, enabling product, marketing, and customer success teams to create personalized in-app experiences, email campaigns, and push notifications without engineering support. The company serves 1,500+ organizations globally and targets mid-market to enterprise SaaS businesses seeking to drive product adoption, user activation, and long-term retention.
| Dimension | Ahrefs | Appcues |
|---|---|---|
| Vertical | MarTech | SaaS |
| Segment | MarTech Vendor | Sales-Led |
| Founded | ||
| Employees | 51-200 | 51-200 |
| Location | in Singapore Location Today, people search | |
| Funding | Series B ($32.1M) | |
| G2 Rating | ||
| Pricing Page | ||
| HTTPS |
Industry Signals
Ahrefs
Appcues
Recent News
Ahrefs
- Ahrefs Adds YouTube and Reddit Tracking to Brand Radar
- Ahrefs Launches Custom AI Prompt Tracking for Brand Visibility
- Ahrefs Adds YouTube and Reddit Tracking to Brand Radar
Appcues
- Announcing your new product | Appcues
- Announcing Appcues 2.0
- Behind our recent launch: Getting in-app and email on the same page
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