Apty vs Figma
Funding, tech stack, customers, and competitors compared
Apty
Apty is a Digital Adoption Platform (DAP) that provides in-app guided walkthroughs, onboarding flows, and usage analytics to help enterprise organizations drive employee adoption of complex software applications such as Salesforce, SAP, Oracle, and Workday. The platform targets large enterprises seeking to reduce software training costs and increase ROI on technology investments.
Figma
Figma is a cloud-based collaborative design platform used by product designers, developers, and product managers to create, prototype, and hand off UI/UX designs in real time. It serves a broad market from startups to enterprises such as Microsoft, Airbnb, and Google, with a strong product-led growth motion anchored by a free tier.
| Dimension | Apty | Figma |
|---|---|---|
| Vertical | SaaS | SaaS |
| Segment | Sales-Led | Product-Led |
| Founded | 2018 | |
| Employees | 1001-5000 | |
| Location | Austin, Texas | |
| Funding | Growth ($12.9M) | Growth ($303.8M)more funded |
| G2 Rating | ||
| Pricing Page | ||
| HTTPS |
Notable Customers
Apty
Figma
Known Competitors
Apty
Figma
Recent News
Apty
- Apty launches new product and website | Matt Palackdharry posted ...
- Apty Raises $7.5 Million in Series A Funding - PR Newswire
- Apty - 645 Ventures
Figma
- Figma Newsroom | Latest News, Announcements & Insights
- Figma product news & release notes
- News & Events - Figma, Inc.February 26, 2026
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