Clay vs Cobalt
Funding, tech stack, customers, and competitors compared
Clay
Clay is a GTM data enrichment and workflow automation platform that aggregates 150+ premium data sources, AI research agents, and intent signals into a single subscription, enabling sales and marketing teams to enrich leads, automate outbound campaigns, and maintain CRM accuracy at scale. They serve over 300,000 GTM teams ranging from startups to enterprises such as Anthropic, OpenAI, and Rippling.
Cobalt
Cobalt.io is a Pentest as a Service (PtaaS) platform that connects organizations with a curated community of security professionals to deliver on-demand, continuous penetration testing. They serve mid-market and enterprise customers seeking faster, more flexible security assessments than traditional consulting firms offer.
| Dimension | Clay | Cobalt |
|---|---|---|
| Vertical | MarTech | Cybersecurity |
| Segment | MarTech Vendor | Security Consulting |
| Founded | 2013 | |
| Employees | 201-500 | 201-500 |
| Location | New York, NY | |
| Funding | Series B ($100M)more funded | Series B ($1M) |
| G2 Rating | 4.8 | |
| Pricing Page | ||
| HTTPS |
Notable Customers
Clay
Cobalt
Known Competitors
Clay
Cobalt
Recent News
Clay
- Newsroom | Clay.com
- Clay Announcements - The GTM with Clay BlogAug 5, 2025
- New at Clay | Clay.comMar 10, 2026
Cobalt
- Cobalt Introduces Security Program Manager Service to Help ...
- Cobalt in the Press
- Cobalt Introduces New AI Capabilities for Continuous Pentesting
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