Clevertap vs Eppo
Funding, tech stack, customers, and competitors compared
Clevertap
CleverTap is a mobile-first customer engagement and retention platform that provides analytics, segmentation, push notifications, in-app messaging, email, and SMS automation to help consumer brands personalize user experiences at scale. It primarily serves mid-market and enterprise mobile app companies across e-commerce, fintech, media, and gaming verticals.
Eppo
Eppo is a warehouse-native A/B testing and experimentation platform acquired by Datadog in May 2025 for approximately $220M, offering feature flagging, statistical experimentation, and AI model evaluation integrated directly with enterprise data warehouses (Snowflake, BigQuery, Redshift, Databricks). It serves data-mature technology organizations seeking to scale product, marketing, and engineering experimentation with statistical rigor.
| Dimension | Clevertap | Eppo |
|---|---|---|
| Vertical | MarTech | DataAI |
| Segment | MarTech Vendor | Analytics/BI |
| Founded | 2021 | |
| Employees | 501-1000 | 501-1000 |
| Location | ||
| Funding | Series B ($28M) | |
| G2 Rating | ||
| Pricing Page | ||
| HTTPS |
Notable Customers
Clevertap
Eppo
Known Competitors
Clevertap
Eppo
Recent News
Clevertap
- CleverTap's Latest Press Releases and Announcements
- Stay Informed: Latest News and Updates from CleverTap
- CleverTap Launches “Promos,” The Industry-First All-In-One ...
Eppo
- Eppo News - Eppo Blog
- Eppo News - Eppo Blog
- Eppo x Perplexity Enterprise Pro
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