Gusto vs Asana
Funding, tech stack, customers, and competitors compared
Gusto
Gusto is a cloud-based HR, payroll, and benefits SaaS platform serving 400,000+ small and mid-sized U.S. businesses, offering payroll processing, tax filing, employee benefits administration, onboarding, time tracking, and 401(k) management. The company generated $735.5M in revenue in 2024 and recently raised a $175M Series F while acquiring retirement platform Guideline for $600M.
Asana
Asana is a publicly traded (NYSE: ASAN) cloud-based work management and project collaboration platform that enables teams to organize, track, and manage work across departments and workflows. It serves organizations ranging from small teams to large enterprises across virtually all industries via a freemium-to-enterprise SaaS model.
| Dimension | Gusto | Asana |
|---|---|---|
| Vertical | HRTech | SaaS |
| Segment | HR Software | Product-Led |
| Founded | ||
| Employees | 1001-5000 | 1001-5000 |
| Location | ||
| Funding | ||
| G2 Rating | ||
| Pricing Page | ||
| HTTPS |
Industry Signals
Gusto
Asana
Notable Customers
Gusto
Asana
Known Competitors
Gusto
Asana
Recent News
Gusto
- Company News
- Gusto Press Room
- Company News
Asana
- Asana press releasesMarch 2, 2026
- Asana to Announce Fourth Quarter and Fiscal Year 2026 Financial ...
- Asana Launches Asana Gov, a Secure Platform for Delivering ...
Go deeper on both
Full profiles include buying signals, pain signals, account scoring, and recommended contacts. Profile either company free with 3 credits per week.
Start profiling freeThis is the free comparison
Full profiles add buying signals, pain signals, account scoring, and recommended contacts. Run one free, 3 credits per week, no card required.