Earthly

Turn engineering standards into automated PR-level and AI-workflow enforcement in minutes. Earthly Lunar is a guardrails engine for platform engineering ...

Employees

11-50

Funding

Seed ($6.5M)

Pricing

Public pricing page

AI Classification

SaaSInfrastructure/DevTools

Earthly is a build automation tool that runs builds in containers using a Makefile-inspired syntax, enabling reproducible and portable CI/CD pipelines. The company offers an open-source CLI and a commercial cloud product (Earthly Cloud) targeting software engineering and DevOps teams.

Deep Intelligence

Buying Signals

Earthly raised a Series A funding round (~$6.5M from Bessemer Venture Partners), indicating active investment and growth phase.
Launched Earthly Cloud as a commercial SaaS offering on top of the open-source CLI, representing a deliberate product-led-to-enterprise expansion motion.
Active and growing open-source GitHub repository with thousands of stars signals strong developer community adoption and funnel potential.
Positioning around reproducible builds and remote caching reflects investment aligned with enterprise CI/CD pain points and platform engineering trends.

Account Scoring

Tier BMedium Churn RiskRecently Funded

Pain Signals

Scraped website content was entirely unreadable (binary/corrupted), preventing direct extraction of current messaging, pricing tiers, or product positioning signals.
As a small startup competing against deeply embedded CI/CD incumbents (GitHub Actions, CircleCI), customer acquisition and enterprise penetration remain ongoing challenges.
Open-source-first model creates conversion friction — users may adopt the free tier without ever upgrading to Earthly Cloud.