Snoop-around

Founded. obfuscated. obfuscation. Private Reykjavík, Gullbringusysla, Iceland 1-10 snoop-around.com · Human Resources · Video. Key People. Nanna Dís Jónsdóttir ...

Employees

1-10

AI Classification

MediaDigital Media/Publishing

Snoop-Around is a small Icelandic creative media site based in Reykjavik that produces photo essays, video interviews, and blog profiles of artists, designers, and makers visited in their home studios and workspaces. The site operates an ad-supported model targeting culturally curious, design-minded general audiences.

Deep Intelligence

Buying Signals

Female-founded company noted in Crunchbase metadata, suggesting potential eligibility for founder-specific programs or platforms targeting underrepresented creators.
Participated in Startup Iceland Conference in February 2012, indicating early-stage startup posture and willingness to engage with the startup ecosystem.
Won an award in the 'Best Approach, Blog and Video Content' category at a 2012 startup community event, confirming a differentiated content product at least at that time.

Account Scoring

Tier CHigh Churn RiskContracting

Pain Signals

Site does not appear to be currently indexed by search engines as of 2026, suggesting the domain may be inactive or severely under-maintained — a significant operational gap for a media property.
Tech stack limited to HTML5, GlobalSign SSL, and GoDaddy Premium DNS with no documented CMS, analytics, or monetization infrastructure, indicating minimal technical investment.
No recent news, content updates, or press coverage found beyond 2012 references, suggesting the publication may have ceased active operations.