We help publishers and advertisers grow with AI-powered, privacy-first AdTech. As a result, they boost revenue and reach new audiences online.
Founded
2006
Employees
201-500
Funding
Growth ($60M)
AI Classification
MediaAdTech/AdNetwork
Affinity is a global AdTech company founded in 2006 that provides AI-powered, privacy-first advertising solutions for publishers and advertisers via a diversified product suite including VEVE (browser/on-device ad network), mCanvas (interactive mobile ads), SitePlug (traffic monetization), NucleusLinks (affiliate tech), and Opinary (audience engagement). Operating across 8 global offices with 480+ employees, they serve major OEM partners including Samsung, Huawei, and Xiaomi alongside media and entertainment brands.
Deep Intelligence
Buying Signals
10x revenue growth in five years with stated consistent profitability and a diversified product portfolio as of 2024, all without external funding
Acquired Affilizz in 2024 to strengthen AI-powered affiliate monetization worldwide, with full integration into NucleusLinks suite
Appointed Dan Cohen as VP Publisher Alliances in 2024, signaling active investment in publisher growth and partnership expansion
Promoted to Google's top 3% Premier Partners since 2025, indicating elevated platform status and significant advertiser scale
Active new product launches including VEVE's Guide to Browser Advertising targeting incremental audiences through browser start pages
Account Scoring
Tier ALow Churn RiskExpanding
Pain Signals
Operating in a fragmented open web landscape outside walled gardens creates persistent audience targeting and monetization complexity, a challenge they explicitly frame their entire value proposition around
Cookie deprecation and privacy regulation (GDPR, CCPA) are driving ongoing product evolution toward first-party data and privacy-first formats — signals the tech stack is still in active transition
Two of four website pages failed to scrape, suggesting possible technical SEO or site architecture gaps for a company of this scale
Recommended Contacts
V
VP Publisher Alliances
Business Development · VP
Recent News
Rumours fly as Affinity pauses its website - Currently.com - Yahoo
Affinity acquires Affilizz to strengthen AI-powered affiliate ...
affinity.com News and Press Releases | PR Newswire