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99% Invisible Company Profile

Related. Website, https://99percentinvisible.org/ · Edit this on Wikidata. Contents. 1 History; 2 Reception. 2.1 Awards. 3 Guest hosts and collaborations; 4 ...

Industry: Media

Segment: Digital Media/Publishing

Team size: 11-50

Competitors: theuncomfortable.com, secretmallapartment.com

Generated by Kustiq, an AI company intelligence platform for B2B teams. Multi-stage pipeline: AI classification + live web scraping + SMTP-verified contacts + 12-factor rule-based churn engine.

Company profile

99% Invisible

Related. Website, https://99percentinvisible.org/ · Edit this on Wikidata. Contents. 1 History; 2 Reception. 2.1 Awards. 3 Guest hosts and collaborations; 4 ...
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99% Invisible logo

AI-verified profile

Related. Website, https://99percentinvisible.org/ · Edit this on Wikidata. Contents. 1 History; 2 Reception. 2.1 Awards. 3 Guest hosts and collaborations; 4 ...

Employees

11-50

Pricing

Public pricing page

AI Classification

MediaDigital Media/Publishing

99% Invisible is an independent podcast and digital media brand hosted by Roman Mars, producing weekly audio episodes on design, architecture, and urban infrastructure. It is funded through listener donations and advertising, distributing content to a broad consumer audience.

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Social Links

Linkedin

Competitors

theuncomfortable.comsecretmallapartment.com

99% Invisible is profiled by Kustiq, an AI company intelligence platform for B2B teams. 99% Invisible is one of 365 digital media / publishing companies in our Media directory. Similar profiles include Resend · Email for developers, Complianceexperts, Bettermode, and Cloud-based data analytics exploration for all.

How Kustiq built this profile

Hybrid pipeline: deterministic verification + Claude reasoning

  • Live web rendering via Browserless headless Chrome, not a stale cached scrape.
  • Search intelligence via Serper API across {company site, LinkedIn, press, GitHub}.
  • Claude Sonnet 4.6 classifies vertical, segment, and growth signals; never used for facts.
  • 12-factor churn engine produces a deterministic risk score with zero LLM calls at scoring time.
  • SMTP RCPT TO handshake verifies every contact at delivery time on full profiles (paid plan).

Read the full methodology in our LLM-readable reference or compare against the deterministic-vs-AI framework.

Part of 3,020 AI-profiled B2B companies. Browse the full directory