Gwi Company Profile

GWI (formerly GlobalWebIndex) is an audience research company founded by Tom Smith in 2009. ... www.gwi.com. Contents. 1 History; 2 Data Sources. 2.1 GWI Core ...

Industry: DataAI

Segment: Data Services

Team size: 501-1000

Funding: Series B

Competitors: YouGov, MRI Simmons

Generated by Kustiq, an AI company intelligence platform for B2B teams. Multi-stage pipeline: AI classification + live web scraping + SMTP-verified contacts + 12-factor rule-based churn engine.

Company profile

Gwi

GWI (formerly GlobalWebIndex) is an audience research company founded by Tom Smith in 2009. ... www.gwi.com. Contents. 1 History; 2 Data Sources. 2.1 GWI Core ...
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AI-verified profile

GWI (formerly GlobalWebIndex) is an audience research company founded by Tom Smith in 2009. ... www.gwi.com. Contents. 1 History; 2 Data Sources. 2.1 GWI Core ...

Employees

501-1000

Funding

Series B ($180M)

AI Classification

DataAIData Services

GWI (formerly GlobalWebIndex) is a consumer and audience research company that provides subscription-based access to survey-driven insights across 50+ markets, covering 2.7 billion digital consumers. It serves publishers, media agencies, and marketers seeking on-demand audience intelligence and behavioral data.

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Social Links

Competitors

YouGovMRI Simmons

Gwi is profiled by Kustiq, an AI company intelligence platform for B2B teams. Gwi is one of 49 data services companies in our Data & AI directory. Similar profiles include Requested URL cannot be found, Spendesk, Dykema, and Appcues.

How Kustiq built this profile

Hybrid pipeline: deterministic verification + Claude reasoning

  • Live web rendering via Browserless headless Chrome, not a stale cached scrape.
  • Search intelligence via Serper API across {company site, LinkedIn, press, GitHub}.
  • Claude Sonnet 4.6 classifies vertical, segment, and growth signals; never used for facts.
  • 12-factor churn engine produces a deterministic risk score with zero LLM calls at scoring time.
  • SMTP RCPT TO handshake verifies every contact at delivery time on full profiles (paid plan).

Read the full methodology in our LLM-readable reference or compare against the deterministic-vs-AI framework.

Part of 3,020 AI-profiled B2B companies. Browse the full directory