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Hotjar: Website Heatmaps & Behavior Analytics Tools Company Profile

The next best thing to sitting beside someone browsing your site. See where they click, ask what they think, and learn why they drop off. Get started for free.

Industry: MarTech

Segment: MarTech Vendor

Team size: 1-10

Competitors: Crazy Egg, Microsoft Clarity

Generated by Kustiq, an AI company intelligence platform for B2B teams. Multi-stage pipeline: AI classification + live web scraping + SMTP-verified contacts + 12-factor rule-based churn engine.

Company profile

Hotjar: Website Heatmaps & Behavior Analytics Tools

The next best thing to sitting beside someone browsing your site. See where they click, ask what they think, and learn why they drop off. Get started for free.
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Hotjar: Website Heatmaps & Behavior Analytics Tools logo

AI-verified profile

The next best thing to sitting beside someone browsing your site. See where they click, ask what they think, and learn why they drop off. Get started for free.

Founded

2014

Employees

1-10

Pricing

Public pricing page

AI Classification

MarTechMarTech Vendor

Hotjar is a behavior analytics and user experience platform offering heatmaps, session recordings, surveys, funnels, and user testing tools. Founded in 2014 and now part of Contentsquare alongside Heap, it serves 1.3+ million websites across 180+ countries with a freemium-to-enterprise model.

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Social Links

Linkedin

Competitors

Crazy EggMicrosoft Clarity

Hotjar: Website Heatmaps & Behavior Analytics Tools is profiled by Kustiq, an AI company intelligence platform for B2B teams. Hotjar: Website Heatmaps & Behavior Analytics Tools is one of 219 martech vendor companies in our MarTech directory. Similar profiles include No code browser automation & web scraping, Creators, AdPlexity, and Serverless AI infrastructure | Cerebrium.

How Kustiq built this profile

Hybrid pipeline: deterministic verification + Claude reasoning

  • Live web rendering via Browserless headless Chrome, not a stale cached scrape.
  • Search intelligence via Serper API across {company site, LinkedIn, press, GitHub}.
  • Claude Sonnet 4.6 classifies vertical, segment, and growth signals; never used for facts.
  • 12-factor churn engine produces a deterministic risk score with zero LLM calls at scoring time.
  • SMTP RCPT TO handshake verifies every contact at delivery time on full profiles (paid plan).

Read the full methodology in our LLM-readable reference or compare against the deterministic-vs-AI framework.

Part of 3,020 AI-profiled B2B companies. Browse the full directory