What do you think you're doing? Company Profile

A critique of ELT teacher trainers

Industry: Education

Segment: EdTech

Tech stack: WordPress

Competitors: gianfrancoconti.com Traffic, eltbooks.com Traffic Comparison, mltawa.asn.au Traffic Comparison

Generated by Kustiq, an AI company intelligence platform for B2B teams. Multi-stage pipeline: AI classification + live web scraping + SMTP-verified contacts + 12-factor rule-based churn engine.

Company profile

What do you think you're doing?

A critique of ELT teacher trainers
What do you think you're doing? logo

AI-verified profile

A critique of ELT teacher trainers

Tech Stack

WordPress

Pricing

Public pricing page

AI Classification

EducationEdTech

A personal WordPress blog run by Geoff Jordan critiquing English Language Teaching (ELT) teacher trainers and advocating for Second Language Acquisition (SLA) research-informed pedagogy. It publishes commentary, academic critiques, and analysis aimed at ELT educators and teacher trainers globally.

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Tech Stack

CMS

WordPress

Competitors

gianfrancoconti.com Trafficeltbooks.com Traffic Comparisonmltawa.asn.au Traffic Comparison

What do you think you're doing? is profiled by Kustiq, an AI company intelligence platform for B2B teams. What do you think you're doing? is one of 116 edtech companies in our Education directory. Similar profiles include Bettermode, cloudways - Managed Cloud Hosting Platform, Connect, protect, and build everywhere, and Acunetix.

How Kustiq built this profile

Hybrid pipeline: deterministic verification + Claude reasoning

  • Live web rendering via Browserless headless Chrome, not a stale cached scrape.
  • Search intelligence via Serper API across {company site, LinkedIn, press, GitHub}.
  • Claude Sonnet 4.6 classifies vertical, segment, and growth signals; never used for facts.
  • 12-factor churn engine produces a deterministic risk score with zero LLM calls at scoring time.
  • SMTP RCPT TO handshake verifies every contact at delivery time on full profiles (paid plan).

Read the full methodology in our LLM-readable reference or compare against the deterministic-vs-AI framework.

Part of 3,020 AI-profiled B2B companies. Browse the full directory