Moneysavingexpert Company Profile

MoneySavingExpert.com is a British consumer finance information and discussion website, founded by financial journalist Martin Lewis in February 2003.

Industry: Media

Segment: Digital Media/Publishing

Team size: 201-500

Generated by Kustiq, an AI company intelligence platform for B2B teams. Multi-stage pipeline: AI classification + live web scraping + SMTP-verified contacts + 12-factor rule-based churn engine.

Company profile

Moneysavingexpert

MoneySavingExpert.com is a British consumer finance information and discussion website, founded by financial journalist Martin Lewis in February 2003.
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AI-verified profile

MoneySavingExpert.com is a British consumer finance information and discussion website, founded by financial journalist Martin Lewis in February 2003.

Founded

2012

Employees

201-500

Pricing

Public pricing page

AI Classification

MediaDigital Media/Publishing

MoneySavingExpert.com is one of the UK's largest consumer personal finance websites, owned by Moneysupermarket Group, providing free money-saving guides, deals, and financial product comparisons to UK households. Revenue is generated primarily through affiliate referrals to financial products including credit cards, loans, insurance, and energy tariffs.

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Moneysavingexpert is profiled by Kustiq, an AI company intelligence platform for B2B teams. Moneysavingexpert is one of 365 digital media / publishing companies in our Media directory. Similar profiles include Customer.io Platform: Automation, Data, Content Creation, Invicti, #1 Crowdsourced Cybersecurity Platform, and cloudways - Managed Cloud Hosting Platform.

How Kustiq built this profile

Hybrid pipeline: deterministic verification + Claude reasoning

  • Live web rendering via Browserless headless Chrome, not a stale cached scrape.
  • Search intelligence via Serper API across {company site, LinkedIn, press, GitHub}.
  • Claude Sonnet 4.6 classifies vertical, segment, and growth signals; never used for facts.
  • 12-factor churn engine produces a deterministic risk score with zero LLM calls at scoring time.
  • SMTP RCPT TO handshake verifies every contact at delivery time on full profiles (paid plan).

Read the full methodology in our LLM-readable reference or compare against the deterministic-vs-AI framework.

Part of 3,020 AI-profiled B2B companies. Browse the full directory