Is Amplitude or Gupy a better fit for DataAI?

Amplitude ($10M funding, 501-1000 employees) suits teams already selling into a similar ICP. Gupy ($114M funding, 501-1000 employees) suits teams already selling into a similar ICP.

What do Amplitude and Gupy actually do?

Amplitude Amplitude is a publicly traded digital analytics platform with 700+ employees and 4,500+ customers including 30 Fortune 100 companies, offering product analytics, experimentation, session replay, and an expanding suite of AI-powered tools for product, marketing, data, and engineering teams. Gupy Gupy is a Brazil-based AI-powered talent management platform offering end-to-end HR solutions including recruitment, onboarding, corporate training, engagement, and performance management. Founded in 2015, it serves over 4,000 companies across Brazil and positions itself as the #1 AI platform for hiring and people management in the Brazilian market.

Which has more funding, Amplitude or Gupy?

Amplitude reports $10M; Gupy reports $114M. Kustiq pulls funding from public announcements, SEC filings, and crunchbase-equivalent feeds, then attaches the most recent disclosed number to the snapshot.

How fresh is the data on Amplitude vs Gupy?

Amplitude was pulled fresh from the live web; Gupy was pulled fresh from the live web. Each profile is re-pulled from public sources when someone re-runs it: the live site, tech fingerprints, funding announcements, hiring activity. Nothing comes from a stale list of records sitting in a database.

How does Kustiq compare Amplitude to Gupy?

Kustiq pulls a profile from each domain's site, tech fingerprints, funding mentions, and hiring data, classifies it across 22 verticals and 88 segments, then puts Amplitude and Gupy on the same row for funding, headcount, customers, and stack. Free to run, no account. Each side shows its own last-verified date, and re-running a profile updates the pair.

Comparison

Amplitude vs Gupy

Kustiq lines up Amplitude and Gupyon tech stack, hiring posture, funding, and customer signals in 60 seconds, stamped with each profile's last-verified date, free to compare and from $0.20 to profile your own.

Profiled by KustiqRefreshed 4 months agoFree · 1 / week no signup · 3 / week with account

Amplitude

amplitude.com

Amplitude is a publicly traded digital analytics platform with 700+ employees and 4,500+ customers including 30 Fortune 100 companies, offering product analytics, experimentation, session replay, and an expanding suite of AI-powered tools for product, marketing, data, and engineering teams.

DataAIAnalytics/BI

Gupy

gupy.io

Gupy is a Brazil-based AI-powered talent management platform offering end-to-end HR solutions including recruitment, onboarding, corporate training, engagement, and performance management. Founded in 2015, it serves over 4,000 companies across Brazil and positions itself as the #1 AI platform for hiring and people management in the Brazilian market.

HRTechHR Software

Amplitude serves 4,500+ customers including 30 Fortune 100 companies; Gupy operates across 4,000 companies primarily in Brazil.
Amplitude raised $10M growth funding; Gupy secured $114M in total funding.

Dimension	Amplitude	Gupy
Vertical	DataAI	HRTech
Segment	Analytics/BI	HR Software
Founded
Employees	501-1000	501-1000
Location	San Francisco, California	S\u00e3o Paulo, SP, BR
Funding	Growth ($10M)
G2 rating	1.647 reviews
G2 category	Software Company
Pricing page

Tech stack

Stack overlap · 0% · 0 shared, 10 unique

Only Amplitude (10)

AmplitudeGoogle AnalyticsGoogle FontsGoogle Tag ManagerLinkedIn InsightNext.jsSanityVercelWistianginx

Known competitors

Amplitude

Google Analytics 4

Gupy

Nothing public on this yet

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