Account Watchlist
Know when a target account starts moving.
How it works
From tracked account to signal in 4 steps
Track
Add an account from its profile, an outreach prospect, a Contact Finder result, or a directory listing, or paste a domain on the Signals page.
Baseline
Tracking stores a baseline right away if Kustiq already profiled the account; otherwise the first weekly check stores it. A baseline never fires an alert, there is nothing to compare yet.
Re-check
Every week Kustiq re-reads the account's live website and public search footprint and builds a fresh snapshot.
Alert
Changes land in your Signals feed. The workspace owner also gets one summary email after any run that found changes, and Pro workspaces can add a signal.detected webhook.
Signal types
What counts as a signal
New tool detected
Something new shows up in the account's tech stack. A support widget, an analytics tag, a competitor's script.
Segment changed
The account reads as a different kind of business than it did last week, which usually means a pivot or a repositioning.
Growth signal changed
The growth read moves: funding, a hiring surge, expansion, or contraction.
New buying signals
Fresh evidence that the account is in the market for something you sell.
Tier changed
The account's fit tier moves up or down as its evidence changes.
Tool and segment changes come from the weekly web re-check. Growth, buying-signal, and tier changes update when a newer Kustiq profile or outreach run touches the account. Every signal stores the previous and current value, so you can see exactly what moved.
Lists go stale
A static list vs a tracked account
| Dimension | A list you exported | A tracked account |
|---|---|---|
| Freshness | Accurate the day you exported it | Re-checked every week |
| When something changes | You find out on the next call, if at all | A signal with the before and after value |
| Alerts | None | Feed, email summary, webhook (Pro) |
| Cost to stay current | Re-run and re-pay to refresh | Included in your plan, no credits used |
Track accounts one click from profile pages, prospect details, Contact Finder results, and directory rows, or paste any domain on the Signals page.
Plans
Included on every plan
Weekly re-checks use no credits. Caps count active tracked accounts per workspace; untrack an account to free the slot.
FAQ
Questions about the watchlist
Where do the signals come from?
How often is each account checked?
What does the watchlist cost?
How do alerts arrive?
Is this intent data?
Where does my watchlist data go?
Track your first five accounts free.
Every plan includes the watchlist. Baseline this week, first signals from your next weekly check.