Is 99% Invisible or Bettermode a better fit for Media?

99% Invisible ($31M funding, 11-50 employees) suits smaller buyers who want a fast-moving vendor close to product. Bettermode (11-50 employees) suits smaller buyers who want a fast-moving vendor close to product.

What do 99% Invisible and Bettermode actually do?

99% Invisible 99% Invisible is an independent podcast and digital media brand hosted by Roman Mars, producing weekly audio episodes on design, architecture, and urban infrastructure. It is funded through listener donations and advertising, distributing content to a broad consumer audience. Bettermode Bettermode is an AI-powered, all-in-one customer community platform that enables SaaS companies to build branded community portals, support forums, and engagement hubs. Founded in 2018 and headquartered in Toronto, it serves businesses seeking to improve customer retention and engagement through customizable, no-code community experiences.

How fresh is the data on 99% Invisible vs Bettermode?

99% Invisible was pulled fresh from the live web; Bettermode was pulled fresh from the live web. Each profile is re-pulled from public sources when someone re-runs it: the live site, tech fingerprints, funding announcements, hiring activity. Nothing comes from a stale list of records sitting in a database.

How does Kustiq compare 99% Invisible to Bettermode?

Kustiq pulls a profile from each domain's site, tech fingerprints, funding mentions, and hiring data, classifies it across 22 verticals and 88 segments, then puts 99% Invisible and Bettermode on the same row for funding, headcount, customers, and stack. Free to run, no account. Each side shows its own last-verified date, and re-running a profile updates the pair.

Comparison

99% Invisible vs Bettermode

Kustiq lines up 99% Invisible and Bettermodeon tech stack, hiring posture, funding, and customer signals in 60 seconds, stamped with each profile's last-verified date, free to compare and from $0.20 to profile your own.

Profiled by KustiqRefreshed 4 months agoFree · 1 / week no signup · 3 / week with account

99% Invisible

99percentinvisible.org

99% Invisible is an independent podcast and digital media brand hosted by Roman Mars, producing weekly audio episodes on design, architecture, and urban infrastructure. It is funded through listener donations and advertising, distributing content to a broad consumer audience.

MediaDigital Media/Publishing

Bettermode

bettermode.com

Bettermode is an AI-powered, all-in-one customer community platform that enables SaaS companies to build branded community portals, support forums, and engagement hubs. Founded in 2018 and headquartered in Toronto, it serves businesses seeking to improve customer retention and engagement through customizable, no-code community experiences.

SaaSProduct-Led

99% Invisible generates $31M funding via listener donations and advertising; Bettermode targets SaaS companies with AI-powered community platforms.
99% Invisible distributes weekly audio episodes on design and architecture; Bettermode offers no-code community portals built on WordPress.
99% Invisible reaches consumer audiences through podcasting; Bettermode serves businesses improving customer retention and engagement since 2018.

Dimension	99% Invisible	Bettermode
Vertical	Media	SaaS
Segment	Digital Media/Publishing	Product-Led
Founded		2018
Employees	11-50	11-50
Location		Toronto, Ontario, Canada
Funding
G2 rating
Pricing page

Tech stack

Stack overlap · 0% · 0 shared, 1 unique

Only Bettermode (1)

WordPress

Known competitors

99% Invisible

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Bettermode

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