Is Freshpaint or Hygraph a better fit for Healthcare?

Freshpaint ($30M funding, 51-200 employees) suits teams already selling into a similar ICP. Hygraph ($30M funding, 51-200 employees) suits teams already selling into a similar ICP.

How fresh is the data on Freshpaint vs Hygraph?

Freshpaint was pulled fresh from the live web; Hygraph was pulled fresh from the live web. Each profile is re-pulled from public sources when someone re-runs it: the live site, tech fingerprints, funding announcements, hiring activity. Nothing comes from a stale list of records sitting in a database.

How does Kustiq compare Freshpaint to Hygraph?

Kustiq pulls a profile from each domain's site, tech fingerprints, funding mentions, and hiring data, classifies it across 22 verticals and 88 segments, then puts Freshpaint and Hygraph on the same row for funding, headcount, customers, and stack. Free to run, no account. Each side shows its own last-verified date, and re-running a profile updates the pair.

Comparison

Freshpaint vs Hygraph

Q: What do Freshpaint and Hygraph actually do?

Freshpaint Freshpaint is a HIPAA-compliant healthcare marketing performance and privacy platform (legally Perfalytics, Inc.) that enables healthcare organizations to run digital marketing campaigns while maintaining compliance. It serves 200+ healthcare organizations including hospitals, payers, urgent care, dental, and pharma clients by replacing risky tracking pixels with privacy-safe, server-side data collection. Hygraph Hygraph is a GraphQL-native, API-first headless CMS platform founded in 2017 and headquartered in Berlin, Germany. It serves enterprise and growth-stage teams managing complex multichannel digital ecosystems, enabling structured content delivery across web, mobile, commerce, and AI systems via API.

Kustiq lines up Freshpaint and Hygraphon tech stack, hiring posture, funding, and customer signals in 60 seconds, stamped with each profile's last-verified date, free to compare and from $0.20 to profile your own.

Profiled by KustiqRefreshed 4 months agoFree · 1 / week no signup · 3 / week with account

Freshpaint

freshpaint.io

Freshpaint is a HIPAA-compliant healthcare marketing performance and privacy platform (legally Perfalytics, Inc.) that enables healthcare organizations to run digital marketing campaigns while maintaining compliance. It serves 200+ healthcare organizations including hospitals, payers, urgent care, dental, and pharma clients by replacing risky tracking pixels with privacy-safe, server-side data collection.

HealthcareHealthTech

Hygraph

hygraph.com

Hygraph is a GraphQL-native, API-first headless CMS platform founded in 2017 and headquartered in Berlin, Germany. It serves enterprise and growth-stage teams managing complex multichannel digital ecosystems, enabling structured content delivery across web, mobile, commerce, and AI systems via API.

SaaSInfrastructure/DevTools

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Dimension	Freshpaint	Hygraph
Vertical	Healthcare	SaaS
Segment	HealthTech	Infrastructure/DevTools
Founded	2019
Employees	51-200	51-200
Location		Berlin, Germany
Funding	Series B ($30M)	Series B ($30M)
G2 rating
Pricing page

Known competitors

Freshpaint

SegmentPatientGain.com for HIPAA complianceMixpanelBetterlytics

Hygraph

BloomreachKontent.aiPrismicContentful

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