Is Funnel or Houston Service a better fit for MarTech?

Funnel (51-200 employees) suits teams already selling into a similar ICP. Houston Service (51-200 employees) suits teams already selling into a similar ICP.

How fresh is the data on Funnel vs Houston Service?

Funnel was pulled fresh from the live web; Houston Service was pulled fresh from the live web. Each profile is re-pulled from public sources when someone re-runs it: the live site, tech fingerprints, funding announcements, hiring activity. Nothing comes from a stale list of records sitting in a database.

How does Kustiq compare Funnel to Houston Service?

Kustiq pulls a profile from each domain's site, tech fingerprints, funding mentions, and hiring data, classifies it across 22 verticals and 88 segments, then puts Funnel and Houston Service on the same row for funding, headcount, customers, and stack. Free to run, no account. Each side shows its own last-verified date, and re-running a profile updates the pair.

Comparison

Funnel vs Houston Service

Q: What do Funnel and Houston Service actually do?

Funnel Funnel is a marketing intelligence platform that collects, harmonizes, and activates marketing data from 600+ sources for 3,000+ mid-market and enterprise businesses. The platform delivers data centralization, marketing measurement (MMM, MTA, incrementality testing), reporting, and AI-powered agentic workflows for marketers, data teams, and agencies. Houston Service Houston Service is a consumer electronics repair center in Kyiv, Ukraine, offering repair of TVs, laptops, monitors, cameras, audio equipment, gyroscooters, and electric scooters, with free diagnostics and payment collected only after repair completion.

Kustiq lines up Funnel and Houston Serviceon tech stack, hiring posture, funding, and customer signals in 60 seconds, stamped with each profile's last-verified date, free to compare and from $0.20 to profile your own.

Profiled by KustiqRefreshed 3 months agoFree · 1 / week no signup · 3 / week with account

Funnel

funnel.io

Funnel is a marketing intelligence platform that collects, harmonizes, and activates marketing data from 600+ sources for 3,000+ mid-market and enterprise businesses. The platform delivers data centralization, marketing measurement (MMM, MTA, incrementality testing), reporting, and AI-powered agentic workflows for marketers, data teams, and agencies.

MarTechMarTech Vendor

Houston Service

houstons.com.ua

Houston Service is a consumer electronics repair center in Kyiv, Ukraine, offering repair of TVs, laptops, monitors, cameras, audio equipment, gyroscooters, and electric scooters, with free diagnostics and payment collected only after repair completion.

OtherOther

The AI verdict for this pair has not been generated yet. Profile both companies yourself with a free account: 10 profiles a week, no card.

Profile these companies free

Dimension	Funnel	Houston Service
Vertical	MarTech	Other
Segment	MarTech Vendor	Other
Founded	2014
Employees	51-200	51-200
Location	Stockholm, Massachusetts, SE
Funding
G2 rating	2.810 reviews
G2 category	Marketing Agency
Pricing page

Industry signals

Funnel

Marketing AgencyInternet Marketing ServiceBusiness and IT Consulting AgencyOnline Marketing Agencye-Commerce Solution Provider

Houston Service

Nothing public on this yet

Tech stack

Stack overlap · 18% · 2 shared, 9 unique

Shared (2)

Google AnalyticsGoogle Fonts

Only Funnel (4)

CloudflareGoogle Tag ManagerHubSpotHubSpot CMS

Only Houston Service (5)

BootstrapPHPWordPressjQuerynginx

Known competitors

Funnel

Nothing public on this yet

Houston Service

Houston'sJ Alexander's

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